Strategic Initiatives for Implementing Competitive Advantage
Supply Chain Management (SCM) – involves the management of information flows between and among stages in a supply chain to maximize total supply chain effectiveness and profitability
Supply Chain Strategy: A plan to manage all the resources need it by customers to supply their own products and services.
Supply Chain Partners: The associates to the business, picked by the company to deliver their finish products and other tasks such as pricing, delivering, selling, and paying partnership.
Supply Chain Operation: The way and time of production activities are conducted, from the packing to the testing, from productivity and quality of such.
Supply Chain Logistics: The way the product is being deliver, the cars and carriers, invoicing the product and returns.
Wal-Mart and Procter & Gamble (P&G) SCM
Effective and efficient supply chain management systems can enable an organization to:
■ Decrease the power of its buyers.
■ Increase its own supplier power.
■ Increase switching costs to reduce the threat of substitute products or services.
■ Create entry barriers thereby reducing the threat of new entrants.
■ Increase efficiencies while seeking a competitive advantage through cost leadership
Effective and efficient SCM systems effect on Porter’s Five Forces
Customer relationship management (CRM) – involves managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization's profitability
- Many organizations, such as Charles Schwab and Kaiser Permanente, have obtained great success through the implementation of CRM systems
- CRM is not just technology, but a strategy, process, and business goal that an organization must embrace on an enterprisewide level
CRM can enable an organization to:
-Identify types of customers
- Design individual customer marketing campaigns
-Treat each customer as an individual
-Understand customer buying behaviors
Business process reengineering (BPR) – the analysis and redesign of workflow within and between enterprises
- The purpose of BPR is to make all business processes best-in-class
- The purpose of BPR is to make all business processes best-in-class
- Finding opportunity using BPR
- Types of change an organization can achieve, along with the magnitudes of change and the potential business benefit
Enterprise Resource Planning - integrates all departments and functions throughout an organization into a single IT system so that employees can make decisions by viewing enterprisewide information on all business operations
- ERP systems collect data from across an organization and correlates the data generating an enterprisewide view
No comments:
Post a Comment